Buddy Jeffers had an enormous impact on the livestock marketing industry. He played a big part in changing the process in which cattle are marketed today. Buddy realized his success was achieved by the hard work and dedication of the "Superior Livestock Family" that surrounded him.

Buddy Jeffers was born to parents who made their living off the land in North Central Texas. He embraced this lifestyle and an early interest in cattle, which he showed with success all over the state from an early age. Buddy Jeffers was a trailblazer who personified the American West and what it means to the agricultural industry. Buddy believed in himself and took seriously the role he was born into; that belief created the ability to attract others to believe in him making it possible for Buddy to make his mark in the industry. Buddy had a strong work ethic, spirit of competitiveness, and a passion for the agricultural world. This, partnered with being a driven, creative man who thought outside the box, paved the way for his success in raising crops, feeding and selling cattle, becoming the owner of the largest privately owned livestock auction barn in the country, serving on the Board of Directors of numerous companies and having co-created and partner of Superior Livestock Auction, a company that forever changed the face of the marketing of cattle in the United States. Buddy Jeffers was a man who lived his life to the fullest each and every day, loving both his work and home until the very moment he parted from this world.

The family and friends of Buddy Jeffers have established this scholarship to honor his memory and his contributions to the field of agriculture.

This Year's Essay:
Superior L/S is the leader in cattle marketing due to its willingness to do what is best for the industry.  The value added programs they offer today give the SLA customers advantage second to none.  They consist of Vac programs/ age and source program/ all natural program.  In your opinion, which of these programs is most important to the industry and is more profitable to the producer?